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This Cookie Policy explains how Petfairs (“we”, “us” or “our”) uses cookies and similar tracking technologies on our United States website (the “Site”). This Policy describes what these technologies are, why we use them, the types of cookies used on the Site, how third parties may use cookies on our Site, and the choices available to you regarding cookies.
By accessing or using the Site you consent to the placement of cookies in accordance with this Policy, unless you have disabled cookies through your browser settings or privacy tools as described below.
This Cookie Policy applies to Petfairs’ U.S. site and its subdomains. For information about how we collect, use and share personal information generally, please refer to our Privacy Policy.
Cookies are small text files placed on your device (computer, tablet, mobile) when you visit websites. Cookies enable websites to remember your device and preferences over time. Other similar technologies include web beacons (also called pixels), local storage, and fingerprinting. For simplicity we use the word “cookies” throughout this Policy to refer collectively to all such technologies.
Cookies are typically categorized as either:
Session cookies — temporary cookies that expire when you close your browser; or
Persistent cookies — remain on your device for a set period or until you delete them.
We use cookies for several reasons, including:
Necessary site functionality: to enable core site features such as secure sign-in, shopping cart, and payment processing.
Performance and analytics: to measure and analyze how visitors use the Site so we can improve performance, content and user experience.
Personalization and functionality: to remember preferences (language, currency, region) and present personalized content.
Advertising and marketing: to deliver and measure the effectiveness of ads, to provide interest-based advertising, and to support remarketing.
Security: to detect and prevent fraud and protect users and accounts.
Below are the categories of cookies you may encounter on the Site and typical uses.
These cookies are essential for the Site to operate and cannot be switched off in our systems. They enable basic functions like page navigation, account login, maintaining your shopping cart, and completing checkout. Disabling these cookies may prevent certain services from working.
Examples: session identifiers, secure login cookies.
These cookies collect information about how visitors use the Site (pages visited, time on page, error messages). We use this information to improve site performance and user experience. These cookies do not identify individual users but may collect aggregate usage statistics.
Common examples: Google Analytics cookies such as _ga, _gid (used to distinguish users / sessions).
Functional cookies remember choices you make (language, region, currency, saved items) to provide enhanced and personalized features. They may also be used to remember settings you’ve selected.
Examples: language preference, region/currency selection.
These cookies are used to deliver ads relevant to you, limit the number of times you see an ad, and help measure the effectiveness of advertising campaigns. They may track your visits across sites to build a profile of your interests. Third-party advertisers may also set cookies.
Common examples: Facebook Pixel (_fbp), Google Ads cookies, remarketing cookies.
These cookies enable you to share content through social networks and may be set by third-party social platforms when you interact with social features on our Site.
Third parties (such as analytics providers, advertising networks, social networks, and payment processors) may place cookies on your device when you visit our Site. We do not control all third-party cookies and third parties may use the information collected by their cookies in accordance with their own privacy policies.
Common third parties that may place cookies on the Site include (but are not limited to):
Google (Analytics, Ads)
Meta / Facebook (Pixel, Ads)
Shopify (if applicable for e-commerce functionality)
Advertising networks and demand-side platforms
Please consult those third parties’ privacy policies for more information about their cookies and data practices. Note: the specific third parties used on the Site may change over time.
You have control over cookies and can manage or delete them at any time. Below are common options:
Most browsers allow you to manage cookies via their settings (e.g., disable all cookies or block third-party cookies). Note that by disabling cookies you may reduce functionality and some parts of the Site may not work.
Instructions (general):
Chrome: Settings > Privacy and security > Cookies and other site data
Safari: Preferences > Privacy > Manage Website Data or Block all cookies
Firefox: Options > Privacy & Security > Cookies and Site Data
When you first visit the Site you may be presented with a cookie banner that allows you to accept or decline non-essential cookies. You can change your choices later by accessing the cookie preference center (if available) or by clearing cookies in your browser.
You can opt out of many interest-based advertising services:
Google Ads Settings (to control ad personalization)
Your browser’s “Do Not Track” setting (Note: many advertising networks may still collect data even if Do Not Track is set)
Industry opt-out tools such as the Digital Advertising Alliance (DAA) or your region’s AdChoices tool
Because third-party providers control their own cookies and tracking, you may need to visit their opt-out pages directly to stop them from collecting data.
Our Site is not directed to children under 16. We do not knowingly collect personal information from children under 16. If you believe a child under 16 has provided information on our Site, please contact us so we can take steps to remove that information.
We may update this Cookie Policy from time to time to reflect changes in law, technology, or the cookies we use. When we make material changes we will post the updated Policy with a new effective date. We encourage you to review this Policy periodically.
If you have questions about this Cookie Policy or our data practices, please contact us:
Petfairs (PF) — U.S. Support
Email: service@petfairs.com
Address: 203 Schmid Plaza Rd, Anderson, SC 29624
For privacy-related requests (e.g., access, deletion, opt-out under applicable law), please refer to our Privacy Policy and the contact channels provided there; we will respond in accordance with applicable law.
California residents: Under the California Consumer Privacy Act (CCPA), California residents may have rights regarding access to, deletion of, and opting out of the sale of their personal information. Our use of cookies may involve the collection of personal information categories covered by the CCPA. See our Privacy Policy for details on how to exercise your CCPA rights.
EU residents / GDPR: If you are located in the European Economic Area, the United Kingdom or Switzerland, you may have certain rights under applicable data protection laws (such as the right to access, correct, erase, restrict processing, portability, and to object). We rely on lawful bases for processing (including consent for non-essential cookies in many cases). See our Privacy Policy for how to exercise your rights.
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